S1 E4 “How long is too long?” w/Natalie McFarland
How long is too long when it comes to the length of your marketing video or campaign? The short answer–It Depends!
S1 E3 “Developing Your Key Message” w/Ryan Koral
The number of marketing messages we receive in a day is SHOCKING!! But the reality is, we don’t even notice most of them. Because we are completely surrounded, it takes clear and unique messages to get our attention and make us stop to listen or read.
S1 E2 “The What, Where and WHY Your Customers Want to Know” w/Lora Thorson
The old marketing saying is “People don’t care what you do, they care about why you do it”. There is so much truth to this statement, yet it’s still hard to embrace it sometimes. But in order to be successful in business, we must determine what our customer cares about at the moment we intend to interact with them.