S3 E20 “Relying on crazy faith and good impressions” w/Ethan Dade

Quality service and good first impressions-Ethan Dade hangs his hat on being personable and reliable when it comes to transporting cattle, hogs and cargo across the country.

S3 E19 “Serving and connecting others with excellence” w/Dr. Meghan Burns

When it comes to connecting people, Dr. Meghan Burns takes the task to heart. And her goal is to provide more than just a quality service, but excellence within her service!

S3 E18 “Why quality matters in bulls and beef” w/Traves Merrick

The hardest part about transition is respecting the legacy and hard work of those before you while improving and advancing your management for the future. But that’s exactly what Traves Merrick is doing at Gleonda Angus Farm.

S3 E17 “How to leave a legacy for your family farm” w/Matt Flax

A Marine Corps veteran and farm boy at heart, Matt Flax’s passion for serving people has helped him become a skilled financial advisor for Edward Jones. He knows the importance of looking ahead and guiding his customers to their financial dreams by watching the big picture.

S3 E16 “Finding the balance in business” w/Luke Frantz

If there’s one thing Luke Frantz has learned over the past year, it’s how to be flexible and find a balance. His love of cattle and entrepreneurial spirit led him to leave graduate school and start ranching.

S3 E15 “Cow Puncher to Secret Service” w/Richard Nevels

Richard Nevels, owner of Rocking & Rolling N Cattle Co, grew up catching cows, training horses and riding bucking bulls on the PBR circuit. But when his country was under attack, he stepped up to help.

S2 E14 “Why a successful campaign isn’t just about the numbers” w/Matt Brechwald

Matt Brechwald from the Off-Farm Income podcast joins us to talk about measuring the success of your campaign. And guess what – it’s not all about the numbers.

S2 E13 “3 Keys to a Successful Video Launch” w/Leilani Haywood

Your video is useless if no one sees it. But just posting on social media doesn’t always get the best exposure.

S2 E12 “How to Ask for the Sale Without Being a Salesman” w/Kellie Lasack

It’s real talk this week on In Focus as we join Kellie Lasack from Roan Marketing and Communications to talk about Calls-to-Action. To some people, asking for a sale or action from their customer is just too direct. For others, it’s easy and fun. For every business owner and marketer, it’s a necessity.

S2 E11 “The secret to creating video engagement” w/Chip Kemp

One of the biggest mistakes brands make in regards to video production is creating a video and/or campaign that is either too short or too long. If you don’t give customers enough lead-time to engage with a campaign before it’s over, you get no benefit.